I have some friends and family members who have launched blogs only to abandon them and seemingly give up, often having only written one post.
All my friends and family members are familiar with my line of work, in that they know I make money from blogging. They understand the part that I own these websites, and that I attract visitors, and earn income from the ads.
They're attracted by the fact that I can be my own boss, not have to commute, not have clients that I have to wait on, and yet earn enough income to support my wife, my house, all of our bills, and still have money to play with.
And when I tell them that my office is contained in my laptop, and that I can drive off to Las Vegas and still be able to work from there, they say "Sign me up I want to blog too!"
But they don't get past one or two blog posts before losing all inspiration.
I've actually built blogs for some friends. I built one for this guy who said he spends so much time online, that he'll easily write new blog posts everyday. So I set it up, and he never posted a single thing.
I've had other people hire me to set up blogs for them. These were not friends of mine, but people who found me, either by word of mouth or from my corporate site. So I set up blogs for them, and after a couple of posts they seemingly quit.
Other folks launched blogs of their own, usually through a free service like Blogspot, and posted an article telling all of their friends and family that they'll be publishing their thoughts and ideas, and that they should all check back frequently. But yet, never posted anything beyond that.
So far, of all the friends and family members I know of that launched blogs, only one guy actually kept it up. I set up
the blog for him, and showed him how to do it. I even set up the blog so that he can compose the articles on his iPhone, e-mail them to the blog, and have it automatically publish. He's seven months into blogging, and still posting stuff regularly.
He's managed to attract a loyal following of readers. In fact, he had one guy in Canada call him up to say that he'd be in town, and would like to meet him in person. And he's getting other blogs linking to him. Just by doing the fundamentals, he's well on his way to becoming a successful blogger.
And so it's because he kept it up and is doing so well, I've offered to help him customize it as he saw fit, but so far he seems happy the way it is. I've even offered to help him put some ads on the blog, but he doesn't want any. He just wants to write.
And maybe that's all it is. Some people like to write, but most people don't. And as for the idea of making money from blogging, being your own boss, and working from home? Well, I think most people are still quite comfortable with the jobs they have now, otherwise necessity would be the mother of invention. ✓