Yesterday I said I redesigned my real estate blog.

Today, I refocused it.

That is, I'm going to stop blogging about real estate news, and focus on writing about Internet marketing and publishing, as it relates to real estate.

The reason is because I've failed in building up an audience for my real estate blog. There so much saturation in real estate websites, and real estate news. And since I'm not a real estate expert, it's pretty much impossible for me to gain any traction.

So, I'm focusing on content that no other real estate website has, my expertise in Internet marketing and publishing.

Real estate professionals are increasingly undertanding the marketing power of the Internet, and are seeking out help on designing their sites, writing their blogs, and marketing their properties. Since that's my forte, I figured why not try my hand at it.

It gives me the opportunity to still earn money from the lucrative real estate advertising business.  

Labels: Real Estate Blogging