
Wednesday, December 01, 2004
In Your Web is meant to illustrate what's involved in operating a home-based blogging and website publishing business, by taking a look at how I run my own business.
I started building websites in 1996, but mostly fun sites about my hobbies, and experimental stuff to help me learn HTML. I launched my first "serious" website in 1997, Interment.net, which continues to be my most popular website and my most profitable. Since then I've gone on to build about 40 websites in all.
It was in 2003 that I made the move to quit my "day job" and focus on website publishing as a full time business. In 2005, I incorporated my business into Clear Digital Media, Inc.
Blogging
I started my first blog in 2001, as an adjunct to Interment.net, publishing news in the world of genealogy. I ran the blog for about six months, and then stopped it because I couldn't find the time to keep it going (I was too busy keeping Interment.net going).
But I got back into blogging in 2004 as blogs were catching fire during the 2004 President Election, and the whole debacle over CBS News getting caught falsifying documents on 60 Minutes. My friend David and I had to start a political blog.
To date, I publish several blogs, with Strange New Products being my most popular. Junk Food Blog is also another popular blog of mine.
Why You Should Read This Blog
My talent lies in analysis. My professional career has been spent analyzing business models, business processes, current trends, legislation, and writing up research and analysis documents for software companies. That's what I do best.
I may not be a great blogger, but I can cut through the fog and tell you why something works, and why something doesn't work. My experience in website design, website publishing, affiliate marketing, online advertising, website usability, all starts back in 1996, and has built from there.
I do run a company, but I don't run a big huge one. I prefer to stay small, enjoy life, but still get the most from my websites. If that's what you'd like to do, keep reading this blog.
More About Me
Outside of work, I enjoy riding my motorcycles, a 2004 Yamaha Road Star and a 2005 Harley Davidson Ultra Classic. You can find me riding along the highways of Southern California with the Temecula Motorcycle Riders. Check out my motorcycle blog.
I have two dogs, Max, a rat-terrier, and Mia, a beagle. The two of them offer plenty of diversion from my work, whether voluntarily or involuntarily. Check out my dog blog.
I spent most of my life in Southern California, starting from when I was five years old. I lived in San Diego from 1971 to 1978. I lived in Orange County from 1978 to 2001. Check out my Orange County Memories blog. Since 2001, I've been living in Menifee. Check out my Menifee blog.

Chronicling the world of home-based website publishing with a look through my own website publishing business.
Clear Digital Media, Inc.
Publisher
Steve Johnson